hi! i’m
Lil

Trailmix
Granite Peak
Taco Tour
The Page
How to Vote
Personal Branding
Athens Clothing Exchange
Good Morning!
Dodd Market

about ME!

Personal Branding

Identity system for myself Meet lil!

Digital and Physical Branding

A flexible identity
system that
grows with me.

Brandmark

Iterated with various versions of my name, primarily exploring the modularity of “l” and “i” shapes

Simplification of letterforms to emphasis on “L” combined with modular system.

3D Application

Created series of life-size pillows which spell out “lil!”. Expanding 2D mark & color system to a tactile system that are little impractical but a lot of fun.

I wanted the heart of this application to be fun, playful, and a bit outrageous. I find it a bit ironic that everyone calls me “Lil,’ yet I am 6”1’ (nowhere near small).

Setting out to make six, Lily-sized pillows by hand was a challenge. I drafted small-scale models, created patterns, cut & sewed all the fabric, stuffed them, and painted the surface.

“Color maps” are a daily color & design exercise I’ve challenged myself with throughout the year. I used these systems and applied them to the pillows’ surfaces.

Color map!

i’m glad you’re here!

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